While storytelling is more common in B2C marketing, B2B brands can use storytelling elements to their advantage when working to differentiate themselves from their competitors.
Monica has joined the ColinKurtis team as a Graphic Designer. We chatted with her to learn a little bit more!
Consumers’ ever-evolving perception of ingredients influences the types of foods, beverages and vitamin, mineral and supplement (VMS) products that enter the marketplace.
We’ve all heard the phrase: “work smarter, not harder.” When it comes to communicating with potential customers, drip campaigns might be the time-saving solution you need.
Erin has joined the ColinKurtis team as a Copywriter & Content Marketer. We chatted with her to learn a little bit more!