(May 23, 2023) Rockford, IL – ColinKurtis Advertising, a leading food industry agency specializing in strategic branding and communication solutions, recently announced the promotion of Kate Schupbach to Creative Director. In her new role, Schupbach will provide management oversight and direction on creative functions and define the creative vision for brands, advertising campaigns and marketing messages.
“We are incredibly excited to announce Kate’s much-deserved promotion to Creative Director,” said Debra Tucker, Vice President of Creative Services, ColinKurtis Advertising. “Kate received a promotion to Associate Creative Director last year and has done a fantastic job leading the team and taking the creative for our clients to the next level. She has also been instrumental in leading much of the creative for the internal CK push for new business. Kate will continue to lead her current clients in this new role as well as take on new clients as they come in. We can’t wait to see Kate accomplish great things as Creative Director!”
As Creative Director, Schupbach will ensure that visuals, messaging and interactive elements of client projects are properly aligned with their creative vision and brand standards. Kate will be responsible for leading, directing and motivating CK’s teams of art directors, designers and copywriters as well as assisting in hiring and managing additional freelance and full-time team members as needed. She will also oversee profitability, deliverables, budgets and timelines to ensure that goals and deadlines are being met for creative projects.
Kate Schupbach joined the ColinKurtis team in 2012 as a Junior Graphic Designer. Prior to that, Kate served as Graphic Designer at Canton Promotions Ltd., creating promotional materials and custom designs for local and well-known brands. She also has previous experience working as Graphic Designer for Dyer Design Studio, a small design house in the Chicago area. Kate Schupbach earned a Bachelor of Fine Arts in Visual Communications from Northern Illinois University.
For more information on ColinKurtis or to be inspired by some of the agency’s work, please visit http://www.colinkurtis.com.
About ColinKurtis Advertising
ColinKurtis Advertising, a Rockford, Illinois-based company, is a full-service advertising and design firm. The agency strives to provide both business-to-business and business-to-consumer clients with strategic marketing solutions delivered through solid creative direction and concise communication messaging.
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