What is your new role at ColinKurtis?
I’m the new Media Relations Manager here. My main goal is to really share the brand’s story, and I’m super excited to dive into anything related to PR and media!
What does a typical day look like?
Well, I’m an early bird! I try to get a workout in around 6 a.m.—it really helps me start the day out refreshed. Honestly, working out after a long workday is tough for me! Big respect to those who can pull that off. After my workout, I jump into the workday, handling meetings as they come up and checking off my to-do list, which usually involves writing press releases or other copy.
What part of your role do you enjoy the most?
I really love helping brands showcase their products! It’s fascinating how much goes into everything we see on the shelves, and it’s fun to play a small part in telling that story. Plus, I learn a ton about different ingredients, which actually makes me pay close attention to how I eat!
Can you tell us a little about your professional background?
My career kicked off in LA as a multimedia reporter for Celebuzz, a celebrity news site! I interviewed celebs and wrote stories, which helped me develop some grit and thick skin early on. After that, I shifted into communications roles, working with companies like Jacuzzi and Sunset Foods, and I also did some PR consulting. Just before coming here, I was the Media Relations Manager at RSNA.
How do you enjoy spending your time outside the office?
I absolutely love to travel! Seriously, I can find fun just about anywhere, whether it’s a camping trip nearby or summer overseas to Greece. But the most amazing trip I’ve ever taken was a safari in Kenya. It was the most beautiful place I’ve been and was truly a life-changing experience.
What did you want to be when you grew up (before you knew you would have a career in marketing)?
When I was a kid, my dreams were kind of all over the place. Depending on the day, I either wanted to be an actress or a doctor.
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