Innophos manufactures essential ingredients, chelated minerals and innovative specialty phosphates that help improve customers’ quality of life. With a long history in the industry, the Innophos brand has expanded over time to include nutrition ingredients such as botanicals.
Together with ColinKurtis, Innophos grew brand awareness for Chelamax® minerals by leveraging white papers and additional assets. They also promoted new launches for their “Solution Based Launches” objectives, which included a line of blends for bakery innovation opportunities.
ad campaign | earned media & PR | white papers | eblasts | logo