AAK, the experts in plant-based oils and fats, set out to help food ingredient customers succeed in their formulations. Their goal, to provide the differentiative and meaningful solutions customers are looking for, became a reality by creating actionable and compelling content.
In addition to delivering a fresh website and various assets, ColinKurtis supported the Co-Development company in Making Better Happen™ by helping the brand establish a LinkedIn newsletter, for another way their target customers can engage with the brand.
Social web traffic increased by a whopping 647%, and email blast engagements were up over 700%!
website | interactive brochures | google ads | linkedin | linkedin newsletter | media & PR | direct mail | email newsletters | prototype cards | ad campaign | trade show booth | previous print ad campaign | previous digital ad campaign | logo design | collateral